Now that smartphones have changed nearly every facet of daily life, a new generation of advanced media technologies is poised to do it again. Augmented reality (AR) and virtual reality (VR) are transforming just about everything into an immersive media experience, from watching a movie, to shopping for clothes, to buying a home.
With the rapid growth and nearly limitless applications, AR and VR have the potential to become critical drivers for the entire global media industry. For more on major industry trends, emerging technologies, and the dynamic private companies developing them, reach out to the growth equity experts at ADIT Ventures.
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